Turn LinkedIn into your best channel for enterprise outreach

CeTu helps security teams simplify operations. Their platform cuts costs, improves detection speed, and removes technical bottlenecks.

But when it came to selling into large enterprises, LinkedIn felt like a dead end. Messages were either too technical or too generic. Outreach was inconsistent. And getting replies from CISOs or security leaders felt impossible.

The team had built something great. But they weren’t getting it in front of the right people.

They needed more than a few good messages

What CeTu needed wasn’t just better copy. They needed a full system. One that matched the way they thought about product: smart, precise, and built to scale.

So they rolled out Flow across the team. Three seats. Structured campaigns. A clear way to measure progress and make improvements fast.

Right away, things shifted.

A smarter approach for technical founders

Flow helped the CeTu team reshape how they showed up on LinkedIn.

Here’s what made the difference:

• Messages written in a way CISOs actually understand and respond to
• Outreach that felt like a conversation, not a cold pitch
• Lists built with intent, so every message went to someone who actually cared

Instead of sending one-off messages and hoping for the best, they were running tight campaigns with clear goals.

And it worked.

They started getting replies in days. Conversations moved quickly. Deals started to build.

“We simplify security operations for our clients. Flow simplified LinkedIn for us.”

How Flow helps technical teams stand out on LinkedIn

Enterprise buyers are bombarded on LinkedIn. Most messages go ignored. But when the outreach is structured, thoughtful, and clearly written, people notice.

Flow helps teams like CeTu:

• Target the right security leaders, not just job titles
• Break down complex features into simple outcomes
• Write messages that sound human and get replies
• Build consistency across every team member’s outreach

You don’t need a giant sales team. You just need a system that works.

You already built something great

If you’ve solved a real problem, but the right people still aren’t seeing it, LinkedIn might be the missing link.

We’ll help you:

• Speak your buyer’s language without dumbing things down
• Create repeatable outreach that doesn’t feel spammy
• Turn LinkedIn into a real source of enterprise pipeline

The product’s strong. Now it’s time to get it in front of the right people.

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